In this episode of Deep Dive, I’m thrilled to interview Matt Lerner, the founder of SYSTM and author of “Growth Levers.” Matt shares his wisdom on helping startups uncover their big growth levers, the challenges of decision-making and the pitfalls of focusing only on revenue. We also explore growth strategies like viral and authentic videos and the necessity of engaging and retaining viewers through positive feedback loops. This episode is packed with practical tips and strategies. I hope you find listening to it as enjoyable as I found recording it 🙂